The
reason why Indian laundry industry is still an untapped market is
because the novice users of modern laundry at first find it difficult
to adjust. Changing the mind set of people and making them admire the
merits of technology not only makes life easier but worthwhile.
India
has a huge unorganized sector which needs to be professionally
handled. The way markets have developed in the West has not happened
in India. However, since over a decade the statistics have been
proving that India after China has been the fastest growing economies
scaling at 6.1% year on year.
With
the entry of global companies into India particularly the apparel
ones, the industry is just getting bigger and more quality conscious.
Where
in India, khadi and cotton were traditionally manufactured, the rest
of the world had access to all types of wools, silks, linens,
leathers, suede and much more. With relaxation of liberalization
policies, the presence of different kinds of fabrics is eminent
nowadays.
Coming
up of the MNCs and other international institutes has changed the way
Indians dress up today. Switching to normal code of conduct in most
of the organizations has undermined fabrics like khadi. Moreover the
enormous use of air-conditioners enable the masses to adapt to almost
all fabrics and here when the agony turns up. Most fabrics are such
that they cannot be or rather shouldn't be washed, dried, steampressed in a routine manner as it could end up making the cloth
look rugged and old and hence the better option to retain the quality
is by handling with care.
Handing
over your garments individually to a retailer might add up burden to
pockets and thus the introduction of e-laundry which is proven as a
better option for bulk and individual cleaning, pressing and
corresponding services. With the help of online laundry services
one need not physically approach the dry cleaner rather can easily
avail the services over the internet which follows with the personnel
performing the pick up and delivery of the transit within the
specified time frame along with achieving remarkable results.
Experts
say that it isn't just the motor vehicles and electronic items that
demand maintenance but for your garments to last long, preservation
of the same shall be executed. Therefore, they suggest the consumers
to refrain from bulging up their closets and instead keep the existing clothes clean and
maintained.
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